Coca-Cola stops funding animal testing: PETA

Coca-Cola Co. will no longer fund or conduct animal
experiments, animal rights group People for the Ethical
Treatment of Animals (PETA) said.

The beverage giant joins rival PepsiCo Inc, which made
the same move earlier this month.

Coke does not conduct animal tests and does not directly
fund animal tests on its beverages, and is asking its
partners and research organizations to use alternatives to
animal testing, the company said in a letter provided by

"Pepsi's announcement helped to spur Coke along," said
Bruce Friedrich, a vice president of PETA. Coca-Cola
could not immediately be reached for comment.

PETA, whose campaign to change practices at Coke and
Pepsi lasted about a year, said it would now target
consumer products giants Altria Group.

"They're two of the worst abusers," Friedrich said. "we will
be stepping up our pressure."

MAY 31, 2007

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